Go Mobile or Go to the Upside Down. It’s no longer a question whether or not internet users are using their mobile devices to access the web. Mobile devices already surpassed desktop usage by 21% as the most used platform for media consumption. In fact, Wired declared that the smartphone will be the primary computing …
Category: Blog
The Power of Apps: The Next Mobile Marketing Tool Part 1
Mobile connectivity places newfound control at your fingertips; it provides an unseen speed and convenience to your life. Through the use of smartphones you can easily connect to the web, social media, and email, and even take quality pictures; but more benefits exist. Others include last minute travel bookings, simple online purchases, and quick reservations with …
The #Smartwatch #Takeover is coming whether Anyone Likes it or Not
It’s been almost two months since Christmas, and Tim Cook is still not disclosing how many Apple Watches were sold during the holiday season or even since they were released on April 20th of 2015. While we don’t know what the numbers are, we do know that some companies like H Moser, a high-end Swiss watchmaking …
Insider Trading Inside Daily Fantasy Football
The NFL Code of Conduct states that “All persons associated with the NFL are required to void ‘conduct detrimental to the integrity and public confidence in the National Football League’. This requirement applies to players, coaches, other team employees, owners, game officials and all others privileged to work in the NFL.” In April of 2015, …
Hey Siri, Is It Apple Season?
Surprise, surprise: for those of you who haven’t heard, Apple just came out with more new products! As if people weren’t already attached to technology enough, they are introducing new iPhones, iPads, and a whole new Apple TV. Sorry parents, but you are going to need to start figuring out how to work these things …
How Do You Reach Millennials?
eaking Through Noise that Millennials Have Learned to Ignore As a 21 year old, I fall into this tech savvy, hyper-connected, social media crazed demographic. Although, I’m not sure I fit perfectly into each category, as millennials, we are different. We have never known a time without the internet. We have a desire to stay informed. We obsess over our digitally cluttered lives. …
#InformationOverload
Scrolling down. We all do it every single day. We scroll to sift through text and navigate our computers in the same way our eyes navigate the world around us. When we scroll across websites and web pages, we discover untold amounts of information and content, but the reality is that we miss a lot …
CES 2015: Science-Fiction Made Non-Fiction
If you kept up with the CES this year, like we did, you saw that technology is evolving along a different path than it has in many CES fairs of recent history. Yes, there are the incremental improvements associated with just about any trade show. Products are getting flashier, better, and more improved. Laptops are …
The Future of Technology Today…. Actually All this Week!
What innovative technology will we see this week at the CES in Las Vegas The International Consumer Electronics Show might sound obscure to most people outside of the techie circles or to those who simply don’t care about trade shows. However, the show also known as CES, has for decades been a breeding ground for …