Search Engine Optimization
Search Engine Optimization describes actions taken to improve the ranking of your website in search results. These actions can be either passive or active.
Passive SEO consists of following best practices. 3W Studios follows many of Google’s recommendations to webmasters as a matter of course, and at no extra cost. We produce compliant code for a number of reasons, but in this specific context, the benefit is that your site starts life in a naturally search-engine friendly way.
Active SEO includes a variety of actions on the site and interactions with search engines. The nature of the search engine industry means that exact practices are changing constantly. 3W Studios keeps up with the latest advice from industry experts and can undertake a series of efforts within the first month after launch to help establish your ranking. We produce written reports showing the baseline and progress measurements. Then, as your site matures, we can continue to monitor and adjust, reacting to traffic patterns and marketing goals.
Beyond these actions, we can also manage Pay-Per-Click campaigns, provide copy-writing services, and conduct market research about your customers and competitors to help you target your efforts.
